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Shanghai Jiaotong University 每 Euromed Management Ecole de Marseille
MBA & EMBA Information Session and Open Lecture
April 19, 2011 (Shanghai) |
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Time: |
18:30-20:40, Tuesday, April 19, 2011 |
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Venue: |
Room 101, north building, Antai college of Economics and Management, 535 Fa Hua Zhen Road, Shanghai 200052 |
Presenter: |
Prof. Fr谷d谷ric Pr谷vot (France) |
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Strategy for joint venture success |
Description: |
Joint venture is the main entry strategy used by multinational firms all over the world. It is particularly convenient for market entry in China. This presentation develops definitions, main advantages and potential drawbacks of joint ventures. It questions the performance issues and the outcomes of joint venturing strategies. The main question relates to joint venture termination: is it always a failure? A case study of a Franco-Brazilian joint venture in the telecom industry illustrates the evolution processes of a joint venture and a successful termination.
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Agenda: |
18:30 每 19:00 |
Registration and Cocktail (please bring your business cards) |
19:00 每 19:10 |
Program Introduction |
19:10 每 20:30 |
Lecture |
20:30 每 20:40 |
Q & A |
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Background |
of presenter: |
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Associate Professor and China Area Ph.D. in Applied Economics, University of Pierre Mend豕s France (France).
Ph.D. candidate, Master of Psychology.
Research Interest: Microeconomics, FDI, MNC, Automobile Industry, Emerging Economics, Strategy, Innovation. |
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Who should attend: Chairmen of boards, CEOs, Marketing Manager, Sales Manager, Financial Controllers, HR Managers and other senior managerial staffs |
Note: Book this free lecture on the base of first come first serve |
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International dual-degree EMBA |
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- The only Sino-foreign EMBA program that both institutions received EQUIS and AMBA accreditation
- Dual-degree of EMBA, lifting your personal brand at both domestic and international level
- Exciting learning experience, three pillars to coach you: senior faculty, chief consultants, and participants with live cases
- English teaching and part-time based, studying MBA in China while developing your international carrier in Asia-Pacific region
- Executive-level business club and alumni
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Opening date: October 25th, 2011
Application deadline: The end of Oct every year. |
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Part-time International MBA (Finance, Global Management & Talent Leadership ) |
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- Emphasize on personal development in the middle and long term
- Specializes in three tracks, i.e. Finance, Global Management and Talent Leadership
- Lectures are conducted in English
- Participation in the alumni network both in Euromed Management and ACEM
- Life-long study is ensured by regular executive talks
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Opening date: October 25th, 2011
Application deadline: The end of Oct every year.
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